The mighty Anna Dello Russo feted the sale of a portion of her massive fashion archive in spectacular style. Being the ultimate skilled fashion editor turned businesswoman, she concocted an all-encompassing event: an auction–cum–fashion show (or, should we call it a #fashionshower?) followed by an opulent dinner, which also celebrated the launch of her new book, ADR Book: Beyond Fashion, available on Net-a-Porter, together with 150 pieces from her archive.
Dello Russo is an inspiration for self-reinvention if ever there was one—her archive is so prodigious, it could fill the Met’s vaults. After years of manic dedication to fashion, she decided to exit with a bang. And all for a good cause.
Partnering with cohost Nadja Swarovski, Dello Russo will grant the Swarovski Foundation scholarship program with the proceeds from last night’s auction, which was managed by Place Vendôme and Christie’s. Attended by a who’s who of the fashion industry including Diego Della Valle and Federico Marchetti, it was so successful and entertaining, it had the glamorous audience bidding furiously over 30 ADR archival pieces, modeled by a bevvy of stunning supermodels of the likes of Izabel Goulart, Caroline Vreeland, and Hailey Baldwin.
The auction fetched a hefty total of 147,000 euros; Dello Russo wanted the starting price to be a very democratic 50 euros, yet no fashion piece was obviously sold that cheap. The highest bid went to a Burberry by Christopher Bailey trenchcoat, accessorized with a coveted oversize Hermès Birkin bag, which fetched around 13,000 euros; a Gareth Pugh theatrical feathered mask/hat customized with Swarovski crystals for the occasion and a Prada black astrakhan ensemble were both sold for 12,000 euros.
In pure flamboyant ADR style, the dinner ended with the unveiling of a dessert buffet of such monumental proportions, it was a pastry chef’s dream come true. Towering cakes were topped by sugary renditions not only of her well-toned frame, but also an array of her favorite logo-ed bags and shoes. It looked fabulous—and tasted delicious.